Silvia Casas interviews Eduardo Rivera in his Madrid flagship store, discussing trends and directions for the current season for woman.
Eduardo Rivera Smoking Jacket and suit in GQ Style
This month, EDUARDO RIVERA’s Autumn Winter 2011 Smoking Jacket was featured in Spain’s quarterly GQ Style. On the cover – Mad Men’s John Slattery as Roger Sterling. There couldn’t be a anyone on television carrying a suit better right now.
Autumn Winter 2011 Collection Look Book
We bring you the Autumn-Winter 2011 Collection Look Book. Now in the Eduardo Rivera store. Don’t hesitate to contact us if you’re outside Madrid and are interested in buying from us.






















New EDUARDO RIVERA Store Featured in El Pais’s ‘ON MADRID’

The article that appeared in Spain's El Pais Newspaper in their weekend lifestyle magazine ON MADRID about the opening of the new EDUARDO RIVERA store in Madrid
Eduardo’s new store was featured in the weekend feature magazine ON MADRID of the Spanish daily El Pais. Describing the clothing, interior design and accessories products for sale in the store, the article calls the new EDUARDO RIVERA store “the ideal place to complete a day of shopping”.
Detailing the products for sale in the store as “not only clothing..but you can also acquire interior design items and accessories such as costume jewellery, books, bags, watches, sunglasses, footware and foulards”, and concluding that the new EDUARDO RIVERA store is “not to be missed”, fashion and lifestyle journalist Begona Castro also writes, “Eduardo Rivera, one of the new names of Spanish men’s fashion, has opened his first very own store. We have tracked him since discovering him in other multi-brand stores but now we have the entire cosmopolitan and urban collection of this Madrileno at our disposition.”
The article lists some of the collections sold in the new flagship store alongside Eduardo’s own (Garpart, Roberto Colína, Jefé, Two in a Gondola) , and enthusiastically summarizes the EDUARDO RIVERA collection; “For men, the wonderful cotton Jackets, an EDUARDO RIVERA trademark, jeans, sweaters, cotton trousers, shirts..more of the same? Nothing that has the stamp of Eduardo Rivera is the same as anything you have seen before”.
Eduardo Rivera Launches his First Flagship Store in the Famous “Barrio de las Letras” in Madrid
A two level space dedicated to men and women’s fashion, decoration and design.
Located in one of the most eclectic and loved ‘barrios’ (or ‘neighbourhood’s’) of Madrid, the EDUARDO RIVERA store realises fashion designer Eduardo Rivera’s vision of what fashion should be today.
Along with his own men and women’s collections, already selling in some of the best fashion boutiques in Europe, the Spanish designer presents a multi-brand concept store for a cosmopolitan public looking for a new and distinctive way to dress with modernity and class.
The new EDUARDO RIVERA store is not only another boutique in Madrid where you can buy the EDUARDO RIVERA collection. Offering customisation of the designer’s well-known reversible jackets and other sought after pieces from his collection, the new store allows customer’s to unleash their creativity and purchase clothing that reflects their individualism and personal style by giving allowing them to select their own combination of fabrics and colours. Now EDUARDO RIVERA fans can enjoy not only the high quality inherent in EDUARDO RIVERA clothing but also their own exclusive and personalised pieces from his collection. The store has a friendly and informal atmosphere to make with staff ready to provide advice and assistance, making the bespoke experience an easy and enjoyable one.
In contrast to the two hundred year old building in which the EDUARDO RIVERA store is housed, the designer brings together the most current names in fashion, who’s collections he has carefully curated and selected from years of attending the best international fashion events. Designers sold in the store include Hache, Schumacher, Roberto Collina, Tila March, Elliot Man, Gunex and Fabiana Filippi. Eduardo hopes to introduce his clientele for the first time to some of his favourite emerging designers such as Two in a Gondola and Garpart. The light filled, modern interior design is also in contrast to the building’s older exterior, imaging the designer’s trademark dichotomy between classic and modern. Completing the shopping experience, the EDUARDO RIVERA store also sells a careful selection of books, objects, accessories and home fragrances that reflect the style and lifestyle of the EDUARDO RIVERA brand.
The new store is located at: Plaza del Angel 4, Madrid
Now you have even more reasons to visit Madrid and to linger in the historic Barrio de Las Letres neighbourhood!
If you need more information or high-resolution photos please do not hesitate to contact us.
Spring Summer 2011 Collection Look Book
The EDUARDO RIVERA store is now open in Madrid at Plaza del Angel, 4 (a stone’s throw away from Plaza Santa Ana)! Please come and see us immediately if not sooner. In store you’ll find the Spring Summer 2011 Menswear Collection and the first EDUARDO RIVERA women’s wear collection.
Here is our Look Book for the menswear collection, shot by iconic fashion photographer Arnaldo Anaya in Ibiza last Autumn. (There is an excellent article and interview on Mr Anaya in the brilliant fashion blog Naive Boy – The Minority Reports here). I hope the stunning blue water, whitewashed walls and bright, natural light give all you fashionistas a mental holiday to recover from London and Paris Fashion Weeks and remind you how wonderful summer poolside will be.










If you’d like to know about other EDUARDO RIVERA stockists, email us via contact@eduardorivera.es
Isolée, an essential Madrid shopping stop
Recently when I wrote about the opening of our new store, I urged people to put us on their shopping itinerary for their next visit to Madrid. It got me thinking about what other stores should be on any decent shopping itinerary for Madrid. Certainly all of our stockists* are worth a visit (of course), but one of our customers, Isolée, stands out as a “destination” store. Isolée is a concept store that offers a complete fashion and lifestyle shopping experience. In addition to a well curated selection of clothing, each of the two stores offer a selection of exotic and interesting foods from all over the globe, an excellent selection of fragrances and various home products and gadgets.

Isolée store, Madrid
The café offers cakes to die for. We recently visited the Calle Infantes store in Chueca with a group of friends and used our group size to justify trying EVERY SINGLE cake. I may have had more than my fair share..well, actually I definitely did..diet starts next month..and just between you and I..Edu SCOFFED the chocolate cake.
We were very proud to see during our recent visit, where in addition to filling ourselves with cake we filled our shopping bags (with, in my case, ginger bread men and Turkish delight from the food selection and a Bensimon satchel from the fashion store), that this Uber cool store featured prominently an Eduardo Rivera jacket in the window.

Jacket from Eduardo Rivera's AW 2010 collection in the window of Madrid fashion and lifestyle concept store Isolée
The newer Isolée store in Barrio Salamanca has all that the Infantes store has to offer, on a somewhat grander scale, and also has a huge selection of gorgeous coffee table books covering fashion, design, art and architecture.
The Isolée stores are in the centre of two of the best shopping districts in Madrid, Chueca and Salamanca, and really should be included on any shopping itinerary for a visit to Madrid.
*For a list of our current stockists in your city please email us on contact@eduardorivera.es
Announcing New EDUARDO RIVERA Flagship Store and first Women’s Collection
We’re very pleased, not to mention super excited (and a little overworked as a result) to announce the opening of the very first EDUARDO RIVERA store in, naturally, the heart of Madrid, Eduardo Rivera’s hometown.
Just off the lovely Plaza Santa Ana at Plaza del Angel, 4 (28012. Madrid), we hope overseas visitors will make a detour after taking a tapa in the square or sipping on a cocktail at the rooftop bar at Hotel ME – both must-do’s on the Madrid visitors’ itinerary – to come and see us. Or better still; make an exclusive trip with the new store marked as an important stop on your shopping itinerary for the Spanish capital. Of course we also look forward to welcoming our loyal customers and fellow Madreliños.
The store will not only carry the full EDUARDO RIVERA collection but will also be the unique and exclusive platform for the launch of EDUARDO RIVERA’s first women’s collection, which will be sold exclusively through the new store. To round out this fashion experience Eduardo will also provide a range of Men’s and Women’s designer wear from around the world he personally admires and feels compliment the philosophy and style of the EDUARDO RIVERA range.
The EDUARDO RIVERA store opens in March with the launch of the Spring Summer Collection. Exact dates to be advised. Stand-by for news of our opening celebrations and sign up to our blog to make sure you receive yours.
Photo Courtesy of Javier Martin Espartosa
Eduardo Rivera’s Apartment Featured in Architectural Digest
When you pour your heart and soul in to renovating and decorating your apartment, it’s nice to get some compliments on it. What better recognition than a feature in home style bible, Architectural Digest magazine? That’s precisely what Eduardo has received – with his duplex in the centre of Madrid being featured in this month’s Spanish issue of the magazine.
As part of a series of articles on maximising small spaces, the interview attributes the successful mix of aesthetic and functionality in Eduardo’s apartment (beautifully photographed for the feature – see below) to the redistribution of space by the architect responsible for the recent renovation, Ricardo de la Torre, as well as Edu’s capabilities as a designer and his love of art. AD notes that Eduardo has furnished the apartment with “a mix of vintage, design, art and touches of ‘gourmet decoration’ “.
In the interview Edu explained, “..For me it’s no different creating clothing – playing with fabrics that you mix and combine – than decorating my home; the place where I live and also where I spend a lot of time working and being inspired.”
Edu also announces the exciting news that he will be launching the first EDUARDO RIVERA store in Madrid in March. We’ll bring you more details of this exciting new venture soon.











The Marvellous Tessabit Boutique recommends ER in Italy’s GQ Style
As the owner of 14 fashion outlets and one of Italy’s best men’s boutique’s, Tessabit as well as the company’s head of menswear, it was possibly inevitable that George Molteni of Tessabit would be asked for his take on men’s style and fashion by Italy’s GQ Style quarterly. In the Autumn-Winter 2010-2011 edition, released last month, Molteni was asked in the brief interview to recommend his favourite brands. To the delight of the team here at EDUARDO RIVERA, Molteni veered away from the big design houses discussed in the previous question and recommended EDUARDO RIVERA (together with Ten C, a menswear brand that’s generating quite a bit of buzz this year).
It’s pretty nice to get such a great nod from one of your most valued clients, in GQ style no less. Thanks (our wonderful customers) George and Paolo!
Tessabit is at: Via Milano 107, Como, Italy
The interview translated to English (as best we could with Google translator – advice and corrections from Italian speakers welcome!), follows the magazine page images.


The interview in English (as best I’ve been able to manage!):
GQ STYLE DIRECTORY, ITALY AW 2010-11; INTERVIEW WITH GEORGE MOLTENI FROM TESSABIT:
“The name of the boutique, founded in 1953, represents the union of the experience of the father of George Molteni, a textile merchant from as early as 1925, with the passion of his mother: clothes.
Head of menswear, Molteni is now the owner, with his brother, of 14-outlets.
What are the most desired brands and best-selling items?
Molteni: “Lanvin, Gucci, Balmain. In respect to the best selling items, I would say the jersey jacket with patches and heavy cable-knit cardigans.
What do you recommend?
Eduardo Rivera and his jackets, double-sided, double-color and the blouson (trench coat??) from TenC, completely waterproof.
What can not be missing man’s wardrobe?
“The Leather Crown canvas sneaker, Anachronorm weaved sweatshirt, a Steven Alan plaid shirt.”
Tessabit Boutique recommended Look (Worn by Model):
Caban and tie Dior Homme, Coast-Weber-Abaus shirt, shirt Gucci, Marc Jacobs jeans, polaccbino Leather Crown.
Total Look 1936 €”










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